Hotjar

Facebook lead ads make signing up for business information easy for people and more valuable for businesses. The Facebook lead ad app is useful for marketers who want to automate actions on their leads.

An open-source product analytics suite that combines event tracking, session recording, feature flags, A/B testing, and heatmaps in a single platform, giving engineering and product teams full control over their data with the option to self-host or use the cloud version.

Microsoft's advertising platform for running pay-per-click search and display ads across Bing, Yahoo, and the Microsoft Audience Network, offering keyword targeting, audience segmentation, and LinkedIn profile targeting for reaching professional and older demographics.

A tag management system that allows marketers and developers to deploy and manage analytics pixels, marketing scripts, and tracking tags across websites and mobile apps through a single interface, reducing reliance on engineering for routine tracking changes.

Google's online advertising platform for running search, display, shopping, and video campaigns across Google Search, YouTube, and the Display Network, with targeting based on keywords, audiences, and intent signals to drive traffic, leads, and conversions.

A free behavioral analytics tool from Microsoft that provides session recordings, heatmaps, and engagement metrics to help website owners understand how users interact with their pages, with no data sampling and easy integration via a lightweight script or Google Tag Manager.

A web analytics platform from Google that tracks and reports on website traffic, user behavior, conversions, and audience demographics, providing product and marketing teams with the data needed to optimize content strategy, ad spend, and user experience.

LinkedIn's self-serve advertising platform for running sponsored content, message ads, lead generation forms, and dynamic ads, purpose-built for B2B marketers targeting audiences by job title, industry, seniority, company, and professional skills.

A product analytics platform that helps teams understand user behavior across web and mobile through event tracking, funnel analysis, retention cohorts, and experimentation, enabling data-driven decisions about product direction and feature impact.